Campus store window graphics
Cal Lutheran’s campus store aims to be a welcoming space for students, families, alumni, and visitors.
However, its exterior—featuring only a single hanging banner and basic white vinyl—did little to reflect that goal.
To enhance the store’s presence and improve the overall visitor experience, I created a hand-drawn illustration
highlighting iconic campus architecture, locations, and elements of student life.
The final artwork was produced as a plotter-cut vinyl graphic and installed on the entrance door and large window panels,
transforming the facade into a more engaging and inviting space. Complementary e-panels featuring campus photography with
similar illustrative elements were also installed on the back and front of the counter, tying the visual identity together throughout the store.